"The best stand at a festival I’ve ever been to.”
That’s how one happy festivalgoer described All Out Beauty, our pop-up multi-brand festival beauty experience that is the first of its kind in the UK.
We’re still buzzing after the debut of All Out Beauty last month at London’s All Points East festival, where we teamed up with L’Oréal, Lynx, Beauty Bay and tech company HP to give festivalgoers a top-to-toe fashion and beauty experience – and all completely free!
The ‘beauty’ of All Out Beauty is that each zone in the pop-up venue is dedicated to a different brand. By visiting each zone, you can discover your unique festival look and enjoy hairstyles, face glitter, body paint and treatments from professionals such as eyebrow specialists and barbers.
Above the branded zones, our invite-only rooftop retreat is a place for guests, influencers and VIPs to hang out, relax and enjoy great views of the event. We plan to host exclusive fashion shows, influencer talks and press events up here – it’s definitely the place to be.
We’ll be adding more fashion and beauty brands to the All Out Beauty line-up for our next gig – Barclaycard Presents British Summer Time in Hyde Park. After that we’ve got a full summer programme lined up, including Y Not, Boardmasters, Victorious and Fusion festivals.
Visit the All Out Beauty website to find out more and see some a-MAZ-ing images. Or get in touch if you think your brand might have the right stuff to be a part of our All Out Beauty adventure – 2018 is just the beginning!
